CHI Deep Brilliance Hair Color uses 100% ammonia-free technology to create beautiful hair color for up to 6 weeks in just 25 minutes! Infused with pure natural silk and olive oil, hair is conditioned and protected during the process, providing rich, vibrant and long lasting color results. CHI Deep Brilliance Hair Color is the most reliable way for you to achieve perfect color results every time with absolutely no guess work. It works on all types of hair textures and even provides full coverage on the most resistant gray hair.

Pure Natural Silk and Olive Oil preserves color and protects hair. CHI Deep Brilliance gives you the ability to color hair with CHI Deep Brilliance Hair Color and then relax the hair with a CHI Deep Brilliance Relaxer in the same day! This dual process is possible because of the ammonia free system and Advanced American Technology, which maintains the integrity of the hair.